ANALISIS KEPERCAYAAN DAN KEPUASAN KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN DENGAN MENGGUNAKAN E-MARKETING DI WARUNG SOP KAKI KAMBING BANG ANEN FATMAWATI - JAKARTA SELATAN

(Periode September - November 2017)

Abstract

The number of emerging business competition in the form of micro scale business in air like tentbusiness and street vendor are socio-economic form of society in fulfilling the necessities of life. One of the information technologies that support these needs is the internet. the development of the internet can very quickly can masuh the world. One of the functions of the internet in the business world is to conduct marketing activities both products and services online for anyone who needs and connect with the internet media.Activity in marketing services is e-marketing where the marketing process using electronic communication technology, especially the internet. E-marketing provides many more conveniences and advantages in the business world. For sellers, e-marketing can join the market, and brand sharing, and provide convenience in providing information to its customers. For customers, the desired goods / services can be obtained without having to stay home / office, simply by opening the website, choosing the desired products / services, ordering, transacting and products / services to be goods