PENGARUH RETURN ON ASSET, RETURN ON EQUITY DAN NET PROFIT MARGIN TERHADAP NILAI PERSEROAN

(Studi Empiris pada Perseroan LQ 45 Non Perbankan Periode 2012-2016)

Abstract

A Firm is established to obtain benefits that can prosper the owner of the company or shareholders. Maximizing the value of the company is very important, because by maximizing the value of the company also means to maximize shareholder wealth that is the main goal of the company. The value of the company is reflected in the stable stock price, which in the long run increases, the higher the stock price the higher the value of the company. The study aims to examine the effect of Return On Asset, Return On Equity and Net Profit Margin on Firm Value in the go public company. The Sample of research using purposive method. Of The 45 companies listed in the stock index LQ period 2012-2016, so there are 12 companies that meet the criteria. Data Analysis in the research use Multiple Linear Regression with independen variable: Return On Asset, Return On Equity and Net Profit Margin and dependen variable : Company Value. The results of this study found that the variables: Return On Asset, Return On Equity and Net Profit Margin significantly influence to the firm value. With reinforced coefficient of determination of 0.389 which shows that 38.9% of profit growth can be explained by variabels Return on Asset, Return Of Equity and Net Profit Margin. While the remaining 61.1% influenced by other variables outside the model under study.